How to set a Budget for a pay-per-click campaign?
This calculator is an awesome tool that will help you determine the budget for your next pay-per-click advertising campaign. Use this tool whenever you need to have a rough estimate in order to make decisions faster.
pay-per-click campaigns can be an amazing marketing tactic in your arsenal. To maximize their efficiency use them in conjunction with other tactics: online ads, email blasts and social media posts. Before you start investing money in PPC ads, make sure to set your business objectives and think through the digital marketing strategy.
Make sure your firm can afford the PPC campaign and that it is going to be profitable at least in theory — on paper. It wouldn’t make much sense to spend more on advertising than you could potentially gain. In case it’s not the right time in terms of finances, it would be rather prudent to postpone this investment, and launch a thoroughly developed marketing campaign later to turn the odds in your favor.
If you want to maximize your ROI for pay-per-click campaigns, talk to us about your next project. Use the contact form on this page.